H-E-B Breaks Ground on Second Joe V’s Store in Dallas

H-E-B broke ground on its first Dallas Joe V’s Smart Shop in December 2023. Now, they’re starting construction on a second location at 5204 S Buckner Blvd, set for March 20, according to a MySA article. It reports, 

“H-E-B recently broke ground on its first Joe V’s Smart Shop in Dallas in December 2023, and now its ready to start turning dirt for a second location for the low-price format store. H-E-B has set a groundbreaking date of March 20 for the second Dallas store on the eastern side of town located at 5204 S Buckner Blvd., Dallas, TX 75227, H-E-B spokesperson Valentino Lucio confirmed to MySA.”

Joe V’s Smart Shop, a creation by H-E-B, offers a scaled-down H-E-B experience with affordable prices on produce, meat, and major brands, plus in-store bakery staples, according to a Deli Market News article. As per the report,

“Joe V’s Smart Shop is a low-price format store created by H-E-B, according to reporting from San Antonio-Express News. It is similar to a scaled-down version of an H-E-B store that offers low prices on produce, meat, and other major brands. Shoppers also have access to the retailer’s staples like an in-store bakery that offers tortillas, bread, and pastries.”

H-E-B’s COO Roxanne Orsak expressed excitement about expanding in Dallas, emphasizing quality service, fresh products, and low prices. The 55,000-square-foot store will employ over 200 Partners, supporting the local economy, according to a Bluebook article. They say, 

““We’re excited to continue our growth in the Dallas area and eager to serve customers in the metroplex with top-quality service and the freshest products at the lowest prices in the marketplace,” said Roxanne Orsak, H-E-B Chief Operating Officer. “We look forward to bringing this proud H-E-B brand to more Texans.”

With this 55,000-square-foot store, the company continues its commitment to invest in communities across Texas and support the local economy by providing jobs and career opportunities. For this new store, Joe V’s Smart Shop plans to hire and employ more than 200 Partners.”

H-E-B, with brands like Central Market and Mi Tienda, also operates Favor Delivery across Texas. Serving since 1905, H-E-B commits to long-term service in the DFW area.

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