Six Flags, after enhancing park experiences, aims to draw visitors with substantial investments in new rides and attractions, benefiting parks like Six Flags Over Texas and Six Flags Fiesta in San Antonio, according to a Dallas Morning News article which reports, 

“Six Flags spent the last year working on ways to improve the customer experience inside the company’s 27 theme parks, from upgraded dining options and beautification to enhanced technology and cabanas blocking out the blistering sun.

Now it’s planning to spend big on new rides and attractions to bring those parkgoers back, including improvements at Arlington’s Six Flags Over Texas and San Antonio’s Six Flags Fiesta.”

El Aserradero transforms into El Rio Lento, debuting in 2024 with new features: a lift hill, steep drops, and expansion to 2,500 feet. A significant investment by Six Flags aims to enhance visitor experiences, accordinig to a Mix 93.1 article. It reports, 

“El Aserradero will now be known as El Rio Lento and will feature a new lift hill and two big drops, including a giant, steep nosedive, and will debut during the 2024 operating season. Currently, the ride carries guests along a water-filled trough, instead of rails, in specially themed logs that travel through the trough at around 15 miles per hour at a height of 10 to 30 feet in the air. The current ride lasts approximately three and a half minutes.

El Rio Lento will be expanded to approximately 2,500 feet long. According to a company press release, the improved log flume is part of one of the company’s “most substantial planned investments in its parks in more than a decade”. Six Flags Over Texas park president Richard Douaihy said,”

Six Flags Over Texas’ ongoing investment in enhancing customer experiences includes Fright Fest and Kids Boo Fest attractions, catering to thrill-seekers and families alike, according to a Kera News article. They say, 

“Zombies and ghouls take over Six Flags Over Texas after dark during Fright Fest, which features haunted attractions, scare zones, roller coaster rides in the dark and spooky surprises. For a tamer experience, families can visit the park during the day for Kids Boo Fest. Guests 12 and younger can wear costumes. Through Oct. 31 at Six Flags Over Texas, 2201 Road to Six Flags, Arlington.”

Six Flags’ recent improvements focus on the in-park experience, introducing a user-friendly app for mobile food orders, interactive 3D maps, and wristband payment technology for convenience.