Universal Studios has finally revealed the name for their theme park in Frisco and its name will be dedicated to their future young patrons according to a MYSA article which says,
“If there was any doubt as to how kid-friendly Universal Studios’ Texas theme park will be, the name that was revealed Friday certainly solidifies it as a park for kids and family. The theme park coming to Frisco, Texas will be called Universal Kids Resort, Universal Destinations & Experiences revealed during a press conference Friday afternoon.
A news release from the Universal Destinations says that Universal Kids Resort is the company’s “first-ever theme park designed specifically for families with young children,” that brings the “innovative style of storytelling to a new, younger audience.”
The president of Universal Creative emphasized the importance of accommodating children but it was revealed that the project will not just be a theme park but also a hotel according to a Deadline article. They say,
“The project, first announced in January, will feature a theme park with family-friendly attractions and themed lands, interactive shows, merchandise, food and beverage venues and character meet and greets, as well as a 300–room themed hotel as Universal looks to introduce itself and its storytelling to young audiences in new markets.
The resort “will inspire the unbridled creativity of kids through imagination, discovery and most importantly – play,” said Molly Murphy, President, Universal Creative. “We’re designing the resort so kids and families can feel the thrill of being physically immersed in their most beloved stories and characters.”
The park is set in a lush green landscape with a distinctive look, feel and scale specifically for younger kids.”
Universal Studios has already started developing the park in November and it will be bringing thousands of jobs to Frisco.